Beam Suntory appointed Constellation veteran John Alvarado as U.S. Chief Brands Officer in April. Across a 25-year career, Alvarado has held senior brand marketing roles at Keurig, Dr. Pepper and Constellation Brands, where he served as Senior Vice President of Marketing, leading efforts on Corona and other brands. He contributed to 44 consecutive quarters of growth for Constellation Brands and developed a portfolio of brands based on differentiated positionings and unique stories, Beam Suntory noted. In particular, he brings deep understanding of U.S. Hispanic and Latin American markets, the company said. He also worked on the Jim Beam brand from 2003 to 2006. He will be based in Chicago. The company also named Bryan Dedeker as Regional General Manager for the U.S. East Division. Dedeker has been with Beam Suntory for nearly 12 years.