Campari Group appointed Andrea Sengara as Managing Director, House of Tequila and Mexican Spirits. She previously served as Campari’s Head of Marketing in the U.S. Under the company’s restructuring to a “house of brands” model, Sengara will lead Campari’s tequila business, including Espolòn. In October, the multinational company redrew its operations, resulting in the creation of four houses of brands: Cognac & Champagne, Aperitifs, Whiskey & Rum and Tequila. Other Mexican spirits in the Campari portfolio include Ancho Reyes Liqueur and Montelobos Mezcal. Sengara, who had previously worked for Bacardi, Diageo and Moët Hennessy, joined Campari Group in 2020.