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CDI Launches Kylie Jenner’s Sprinter RTD

By March 27, 2024Connecticut, Top News

Jon Fredyna, Vice President of Marketing, Connecticut Distributors, Inc. (CDI); John Slocum, President, CDI; Tim Beattie, National Sales Director, Sprinter; and Emily Sullivan, Business Manager, CDI.

Launching exclusively through Connecticut Distributors, Inc. (CDI), for the Connecticut market, Sprinter is an RTD vodka soda created by media personality and entrepreneur Kylie Jenner. The bold concoction is made with real fruit juice, premium vodka and sparkling water, at 4.5% ABV and just 100 calories per 12-ounce sleek can. Vegan, gluten-free and without added sugar or high-fructose corn syrup, Sprinter delivers four fruit-forward flavors in an 8-can variety pack, featuring Black Cherry and Grapefruit among the flavor selections. “We are thrilled to announce our exclusive distribution partnership with Sprinter in Connecticut,” stated Jon Fredyna, Vice President of Marketing at CDI. “Introducing this vibrant and high-quality brand to the market perfectly aligns with our mission of providing innovative and exciting products to our customers, particularly in the rapidly expanding RTD category. We’re confident that Sprinter will resonate strongly with consumers, not only due to its exceptional flavor profile but also because of the significant influence of Kylie Jenner, a renowned entrepreneur whose social media reach ranks as the fourth largest in the world. Get ready CT … 3-2-1 … Sprint.”

 

 

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