
Vance Henderson was named U.S. Ambassador for Drambuie, the original whiskey liqueur, owned by William Grant & Sons Ltd. Henderson will be responsible for marketing the brand’s drink strategy among bartenders, consumers and spirit enthusiasts, while showcasing the brand’s history, unique flavors, and longevity in the cocktail culture. Henderson will also engage and educate the trade through a series of Drambuie events. Most recently, he served as a Brand Associate with William Grant & Sons brands, including Drambuie, Flor de Caña Rum, Hendrick’s Gin, Milagro Tequila and Monkey Shoulder Scotch Whisky.