
Prestige Beverage Group added Santo Wines, an iconic Greek wine producer from the island of Santorini, to its growing portfolio of luxury wines. As the exclusive U.S. importer, the group will oversee all sales and trade marketing efforts for the brand nationwide. Santo Wines, formally known as the Union of Santorini Cooperatives, was established in 1911 as the Santorini Vine & Wine Protection Fund. As a global leader in Santorini Assyrtiko, the cooperative represents 1,200 local farmers and is the island’s largest producer, responsible for 30% of its total wine production. Prestige Beverage Group’s portfolio includes brands such as Kinky Liqueur, Risata Wines, Windsor Canadian, Yes Way Rosé, Doña Paula, Devaux, 2XO Kentucky Straight Bourbon Whiskey and Siempre Tequila.