
Vizzy Hard Seltzer celebrated LGBTQ History Month by announcing a $1 million commitment to the Human Rights Campaign (HRC), the nation’s largest LGBTQ civil rights organization. Launched by the Molson Coors Beverage Company, Vizzy is the first hard seltzer made with antioxidant vitamin C from acerola cherry. The new seltzer brand’s donation supports HRC’s work to “end discrimination against LGBTQ people and realize a world that achieves fundamental fairness and equality for all.” Vizzy will heighten the sizable donation by working closely with HRC in developing impactful and meaningful programming over the next three years.